July Pure Privilege Bonus Points

Earn double bonus points when you purchase Be Curly Co-Wash, Intensive Detangling Masque or Smooth Infusion Nourishing Styling Creme July 1 – 31.

Be Curly Co-Wash

Be Curly Co-Wash is a conditioning, sulfate-free wash–enriched with certified organic babassu oil–that moisturizes curls and provide frizz control for up to three days while gently cleansing the scalp of excess oils and removing build-up from the hair.

Why it’s Great for Curls

Guests with curls and oils often choose between a no-shampoo day to maintain their hair’s condition and a shampoo day to cleanse their hair and scalp. Be Curly Co-Wash offers an alternative cleansing option that provides hydration and frizz control while cleaning the scalp.




Be Curly Detangling Masque

Be Curly Intensive Detangling Mask is an intensely hydrating hair masque that separates tangled curls and coils while moisturizing with certified organic babassu oil and shea butter.

Why We Love it

Guests with curls and coils often deal with tangles. This masque is designed to give them a condition option that provides extreme detangling, adds moisture, fights frizz and improves the look of curls with every use.



Nourishing Styling Creme

What Makes it different

Nourishing Styling Creme was designed for the guest wanting to create a smooth style while maintaining natural movement. For the person living in a climate with extreme humidity, a lightweight conditioning product such as this is preferred.

Why we love Smooth Infusion Nourishing Creme

  • Deeply nourishes and smooths coarse, frizzy hair without weighing it down
  • Defends against humidity all day, controlling hair from root to tip
  • Leaves hair feeling soft, silky and full of movement
  • Fresh citrus-floral blend with a hint of Sandalwood


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